WAACS-PICNIC 2011 poster

Waacs is contributing to PICNIC 2011. The annual PICNIC congress is a high-level plenary meeting of bright and creative minds that brings media entrepreneurs, thinkers and creators together to share their stories with more than 1,000 delegates from all over the world.

This year’s edition promises to be a unique experience. PICNIC’s creative director, Marcel Kampman: “We are going to build an actual ‘PICNIC City’ to prototype creative, urban applications and concepts and we will call upon the PICNIC community to help us build this temporary environment.” PICNIC City will emerge from 14 to 16 September at a new location: the NDSM Wharf in Amsterdam Noord.