After months of hard work by WAACS and FERM, we are pleased to announce the POWER-FS range from FERM is for sale from August 2014. FERM made this powerful movie to introduce their new range of power tools. This video features all 10 devices designed by WAACS. Including the AGM (Angle grinders), CDM (Cordless drills), HDM (Hammer drills) and PDM (Pneumatic drills) range. These ranges are designed to fit one design language.
In Holland, new parents serve little sweet anise “muisjes” (mice) when a baby is born. These white and pink or blue sprinkles traditionally cover up a piece of rusk. On the other hand, we also know a mashed version of this sweet spread: “gestampte muisjes”.
We thought we’d turn this tradition upside down. We created a present to give the new family, with which you can make your own mashed mice with this cute little grinder. A happy addition to the breakfast table and fun to use.
When a book about sketching sells over 100.000 copies worldwide you can say without a doubt, it’s a bestseller. As we were already happy to be featured in “SKETCHING Drawing techniques for product designers”, the first book from Koos Eissen and Roselien Steur, we are honoured to announce we are again featured in their 3rd book “SKETCHING Presentation”. Read More
WAACS has been busy with the design of multiple BBQ’s for Boretti the last few months. These new BBQ’s were presented at the SPOGA. Boretti commissioned WAACS to design their complete new 2015 range of gas barbecues. For cooks who prefer the authenticity of charcaol grilling, WAACS designed the tough looking Barilo charcoal grill. The new range was launched at the spoga+gafa tradeshow in Cologne begin September 2014. In the pictures you see Misha Kraakman of Boretti next to his Barilo charcoal grill.
Two weeks ago Bart Remmers of Fonk Magazine – about marketing, media and communication – interviewed our creative director Marcel Jansen. They talked about FERM Power tools, China, the Senseo legacy and RED Dot awards. This resulted in a 2 page story and a cover image.
This year WAACS celebrates 22 year of design history. The dutch word ‘waaks’ stands for alert, watchful and vigilant. WAACS was founded during the early 1990s recession, it prospered during the burst of the dot com bubble in 2000 and is again thriving in the current chilly financial climate. When the going gets tough the tough get going. This is a salute to original founders of the studio back in 1992. From left to right: Dienand Christe, Joost Alferink, Marcel Wanders and Joost van Alfen.
WAACS got featured in an article in MarketingTribune. The magazine had an interview with WAACS and Ferm about the process of designing the new design language and devices for the dutch powertool brand.
Producent van elektrisch gereedschap FERM zet een andere koers uit. De eerste serie nieuwe powertools, Read More
4 members of the WAACS Crew finished the Business Estafette Marathon Rotterdam in 3:54:57. With perfect view over the finish from our balcony we saw Eleni finish. With 4 medals in the pocket and aching muscles we look back at a wonderful day and a great experience … Rotterdamn we’re fast!…